Placencia has ~700 active Airbnb listings and is the fastest-growing STR market in Belize - supply has grown 30–50% since the 2022 international airport opening. Top-quartile listings run 55–65% occupancy at $180–$280 nightly for 2BR. Net yields land at 4–6%, slightly below San Pedro, but capital appreciation potential is stronger. The easy "early-market" gains are largely gone; what's left is a competitive STR market with real upside for top-quartile operators.
Placencia has approximately 700 active short-term rental listings across Airbnb and Vrbo combined as of 2026 - roughly a quarter of San Pedro's count. Listing base has grown 30–50% since 2022, driven by the international airport opening. Placencia is still meaningfully less saturated than Ambergris, which means new entrants face better odds of reaching mid-or-top quartile occupancy. But supply growth is the fastest in Belize and the runway for arbitrage is closing.
The 2022 airport effect
The Placencia International Airport at Big Creek opened in 2022, replacing the long boat-plus-road journey from Belize City. Direct flights from Houston and other US hubs cut travel time meaningfully and expanded the addressable tourist pool. Effects:
Nightly rates grew 20–35%
Listing supply grew 30–50%
Shifted from "long-stay slow-travel" toward standard 1-week beach vacations
Occupancy roughly flat as supply absorbed demand growth
Slightly below San Pedro's top quartile. More seasonal (December–April concentration) and more weather-dependent.
Village vs Maya Beach
Placencia Village - higher occupancy, slightly higher ADR, walking access to restaurants and dive shops; smaller older properties, more competition
Maya Beach (4–6 miles north) - larger newer beachfront, lower occupancy (3–7% lower than Village), more peaceful; better appreciation, lower current yield
Maya Mopan (south of Village) - niche, mixed results
For pure cash-flow investors: Village. For buy-and-hold appreciation with personal use: Maya Beach. See Hopkins vs Placencia comparison.
Net yield math
Top-quartile 2BR Placencia Airbnb:
Gross revenue: $28,000–$50,000 annually
Less 25–35% property management: -$7,000–$17,500
Less 9% BTB hotel tax, GST, utilities, insurance, HOA: -$5,000–$12,000
Net: $16,000–$32,000
On purchase prices of $300,000–$550,000, that's 4–6% net yield. Slightly below San Pedro because Placencia ADR and occupancy are both lower, but appreciation upside is stronger.
Licensing and compliance
STR operation in Placencia requires:
BTB accommodation license (annual)
Placencia Village Council trade license (annual)
Belize Tax Service registration (GST + hotel tax)
Short-term rental insurance endorsement
Annual licensing and compliance: $500–$1,500.
Sources
What this page draws on
AirDNA + AllTheRooms - Placencia STR scrape data 2024–2026
STR markets shift quickly. Last reviewed May 15, 2026.
Frequently asked
Placencia Airbnb quick answers.
How many Airbnb listings are in Placencia?
Placencia has approximately 700 active short-term rental listings across Airbnb and Vrbo combined as of 2026 - roughly a quarter of San Pedro's count. The listing base has grown 30-50% since 2022, driven by the opening of the international airport that year. Placencia is still meaningfully less saturated than Ambergris, which means new entrants face better odds of reaching mid-or-top quartile occupancy. But supply growth is fastest in Belize and the runway for arbitrage is closing.
Is Placencia Airbnb growing?
Yes, faster than any other Belize STR market. Active listings have grown 30-50% since the 2022 international airport opening at Big Creek. Nightly rates have grown 15-25% over the same period as airport access expanded the addressable tourist pool. Occupancy has held roughly flat as supply growth absorbed demand growth. The honest read for investors: Placencia is on a clear growth trajectory, but the easy gains from 'be early to a thin market' are mostly gone - you're now buying into a market with real competition.
What's the average Airbnb occupancy in Placencia?
Top-quartile Placencia listings run 55-65% annual occupancy - slightly below San Pedro's top quartile. Mid-tier runs 35-50%. Bottom half sits at 20-35%. Market average around 45%. Occupancy is more seasonal than Ambergris (drier season concentration December-April) and more weather-dependent (Placencia gets more rain than the caye). Top-quartile placement depends on the same three factors as Ambergris: location, design and amenity quality, active professional management - and quartile placement is somewhat easier to achieve in Placencia given the smaller competitive set.
How did the new airport affect Placencia Airbnb?
Major positive impact, but not transformational. The Placencia International Airport at Big Creek opened in 2022, replacing the long boat-plus-road journey from Belize City. Direct flights from Houston and other US hubs cut travel time meaningfully and expanded the addressable tourist pool. Effect on Airbnb: nightly rates have grown 20-35% post-airport, listing supply has grown 30-50%, and Placencia has shifted from a 'long-stay slow-travel' destination toward a more standard 1-week beach-vacation pattern. Investor returns have improved but supply growth is competing away the upside.
Village or Maya Beach for Airbnb investment?
Different bets. Placencia Village offers higher occupancy (walking access to restaurants, dive shops, beach), slightly higher ADR, but smaller older properties and more competition. Maya Beach (4-6 miles north) offers larger newer beachfront properties, lower occupancy (3-7% lower than Village), and more peaceful settings - the right pick for buyers prioritizing capital appreciation over current yield. Maya Mopan (south of Village) is a niche option with mixed results. For pure cash-flow investors, Village; for buy-and-hold appreciation with personal use, Maya Beach.
What's the net yield on a Placencia Airbnb?
Top-quartile 2BR Placencia Airbnbs produce 4-6% net yields on purchase price. Gross revenue: $28,000-$50,000 annually for well-located 2BR. Net (after 25-35% property management, 9% BTB hotel tax, GST, utilities, maintenance, insurance, HOA): $16,000-$32,000. Purchase prices for STR-grade 2BR run $300,000-$550,000. Net yields are slightly below San Pedro's 5-7% because Placencia ADR and occupancy are both lower, but capital appreciation potential is stronger given the airport-driven growth trajectory. Foreign-buyer underwriting should model mid-quartile until proven otherwise.
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